Investor questions at scale with email newsletters.

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Industry: Materials
Headquarters: Perth
Market cap: ~$56m

  • Problem.The leadership team wanted to maximise the impact of public investor questions via email for the shareholders who aren't active on their interactive hub.
  • Solution.Dreadnought executed a highly-effective email newsletter to investors which showcased the company, the people behind the projects, and common investor questions and answers from Dean Tuck (MD).
  • Impact.With a single email newsletter, Dreadnought reached more than 6,000 shareholders and with 55% of them engaging with the email campaign.
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An exponential benefit for a fixed cost.

The leadership and marketing teams at Dreadnought came together to deliver one of the most well-structured and effective email newsletters we've ever seen from a market engagement perspective. Here's how they did it.

Add a face to the code.

Getting an email from the company you've invested in is great as an investor but it feels even better coming directly from the leadership team.

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Updates for investors.

Updates on core projects is a priority for investors and it's a great opportunity to collate and present all the company updates over the month in one email.

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Questions and answers.

Providing answers to key investor questions in the email newsletter ensures that the majority of your shareholder base benefits for the cost of one email.

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A project deep dive.

No investor will know the projects more closely than you, so make the most of their attention while you have it and add some educational content.

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Introduce the people.

People buy from people, so bring forward the individuals that make up your team and demonstrate how they contribute to projects and drive the company journey.

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Learn more about how public companies like Dreadnought are benefiting from direct-to-investor marketing.

Investor marketing for public companies.

300+ leaders of public companies use InvestorHub to engage retail effectively and control their share price.

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