Retail Investor Communication & Engagement Platform
Retail investors make up most of the holders on a small or mid-cap register, yet most companies can't name them, let alone talk to them. InvestorHub gives you a direct line to every retail holder and prospect, and shows you who's listening.
- Investor hub3,412reads
- Email61%opened
- LinkedIn1,904impressions
- Q&A14questions
Retail investors are most of your register, and the hardest part to reach.
They don't take broker calls or come to roadshows. They read announcements on their phone, ask questions on forums and make up their own minds. If your company isn't part of that conversation, someone else is.
- 01
Anonymous on the register
A registry report gives you names and holdings, not email addresses or interests. Most retail holders stay strangers.
- 02
Announcements alone don't land
An ASX release is written for compliance. Retail investors need the story around it, in plain language, where they already spend time.
- 03
Forums fill the silence
When the company goes quiet, retail investors take their cues from forum threads and social posts you don't control.
How InvestorHub helps you engage retail investors
Four parts of one platform, sharing one investor list, so every interaction builds on the last.
An investor hub in your branding
A home for your announcements with plain-language summaries, live price and investor Q&A. Every sign-up becomes a contact you own.
Explore investor hubsEmail and LinkedIn from one place
Send every announcement as a branded email and LinkedIn post, to your whole list or a segment, with every open and click tracked.
Explore communicationsQuestions answered in public
Retail investors ask on your hub instead of a forum. Answer once, publicly, and every investor sees the company's answer.
See investor Q&AWebinars anyone can join
Run live briefings retail investors can join from anywhere, take their questions, and see who watched and for how long.
Explore webinars
From anonymous holder to engaged investor
- 01
Capture
Investors sign up on your hub and are matched to your register, so you know which readers already hold stock.
- 02
Communicate
Every announcement goes out by email and LinkedIn, with a summary written for retail readers.
- 03
Learn
Opens, reads, questions and trades flow back to each investor's record, so you can see who's warming up.
Common questions
Something else on your mind? Ask the team.
How can a listed company improve communications with retail shareholders?
Start by getting a direct line to them. Retail shareholders rarely hear from the company outside ASX announcements, so give them a place to sign up for updates, then send every announcement with a short plain-language summary. Answer their questions publicly, keep in touch between announcements, and measure what they read so each update is better than the last.
What digital channels are most effective for reaching retail shareholders?
Email is still the most reliable, because the company owns the list and can see who opened what. A company website or investor hub gives every announcement a permanent home, and LinkedIn reaches professional investors and their networks. Webinars work well around results and major news. The best results come from using them together, so one announcement reaches investors wherever they are.
What should companies consider when marketing to retail investors?
Continuous disclosure comes first: price-sensitive information goes to the ASX before anywhere else, and every investor gets the same information. Keep communication factual and balanced rather than promotional, avoid anything that reads as financial advice, and keep a record of what was sent and when. Within those rules, clear and regular communication is what builds retail support.
What is retail investor relations?
Retail investor relations is the part of investor relations focused on individual shareholders rather than institutions. It covers how a company reaches, informs and listens to the many smaller holders on its register, who together often own a significant share of the company and drive much of its daily trading.
See it with your own register.
Bring your register to a 30-minute demo. We’ll show you who owns you, who you can reach, and what to send first.