Attract Investors

New investors find you through your announcements, your story and the people already talking about you. InvestorHub turns that attention into a growing list of prospects you can reach, and shows you who's ready to invest.

EXNew investorsLast 90 days
  1. Read your announcements12,480
  2. Followed the company1,236
  3. Engaged prospects214
  4. Became shareholders38
ACAna CostaWatched the webinar, then appeared on the registerNew holder
Illustrative · Exmoor Minerals (ASX:EXM)

Getting attention once is easy. Turning it into investors is the hard part.

A strong announcement or a media mention brings a wave of interest. Without a way to capture it, that interest fades by the next week and the company starts from zero again.

  1. 01

    Interest you can't follow up

    People read about you and leave. With no contact details, there's no way to bring them back for the next update.

  2. 02

    No idea who's serious

    A passing reader and an investor about to buy look the same, so outreach goes to everyone or no one.

  3. 03

    Prospects go cold

    Months can pass between material announcements, and prospects who hear nothing move on to other stocks.

How InvestorHub helps you attract investors

Capture interest, keep it warm, and know who to talk to when it counts.

How a reader becomes an investor

  1. 01

    Attract

    Announcements, summaries and posts bring new readers to your hub from search, LinkedIn and email forwards.

  2. 02

    Capture

    Readers follow the company and join your investor list, so you can reach them again.

  3. 03

    Convert

    Engagement shows who's warming up. When they buy, you see them appear on the register.

What attracts investors to a company?

Investors look for a clear story, a credible management team, progress they can track and a company that communicates well. They're more likely to invest in a company they've followed for a while and feel they understand, which is why steady, plain-language communication matters as much as the news itself.

How can a small-cap company attract new investors?

Make it easy to find and follow the company. Give every announcement a plain-language summary, publish it where investors already are, invite readers to sign up for updates, and keep in touch between announcements. Over time that builds a list of prospects who know the story and are ready when the next opportunity comes.

How do you know which prospects are serious?

Look at what they do. Prospects who read several announcements, watch a webinar, ask a question or open every email are far more likely to invest than someone who visited once. Engagement scoring brings those signals together so you can see who's leaning in.

Is attracting investors the same as raising capital?

Not quite. Attracting investors is the ongoing work of building a base of people who know and follow the company. A capital raising is a single event. Companies that have built that base before they raise find it much easier to bring investors into the offer.

See it with your own register.

Bring your register to a 30-minute demo. We’ll show you who owns you, who you can reach, and what to send first.