D2I SHOWCASE
Scaling investor questions.
How 170+ public companies scale answers from 4,800 individual investor questions to support 2,000,000+ investor interactions with InvestorHub.
D2I SHOWCASE
Scaling investor questions.
How 170+ public companies scale answers from 4,800 individual investor questions to support 2,000,000+ investor interactions with InvestorHub.
IR teams invest significant time, repeatedly answering the same investor questions.
Each conversation requires individual attention, research, and response time that could be reinvested in strategic initiatives. Traditional IR involves fielding questions through phone calls, emails, and one-on-one meetings. This creates a bottleneck where insights remain siloed between individual conversations.
Direct-to-investor (D2I) marketing transforms this reactive cycle into a proactive system.
Instead of answering questions repeatedly, companies can address them once and share those answers publicly. InvestorHub enables this shift through the interactive investor hub where companies can answer investor questions publicly on a platform they control, efficiently and at scale.
For every investor that asks a question, there are hundreds more thinking the same thing. D2I marketing takes the traditionally time consuming task of investor Q&A and scales it so all investors benefit from your leadership insights and context, publicly and in a space you control.
"Using our hub to answer our investor questions is the perfect opportunity to invest a little time to impact lots of shareholders at once, in a personable and engaging way. The impact is exponentially larger than the time investment.”
Dean Tuck
MD @ Dreadnought Resources (ASX:DRE)
Key learning.
Traditional IR can feel like an exercise in effort, not efficiency, when answering investor questions.
D2I marketing transforms this into a system that scales leadership time to all investors without extra workload.
