D2I SHOWCASE
Hosting investor webinars.
How 170+ public companies host their own investor webinars to support 2,000,000+ total investor interactions.
D2I SHOWCASE
Hosting investor webinars.
How 170+ public companies host their own investor webinars to support 2,000,000+ total investor interactions.
Public companies spend thousands on investor webinars without knowing the impact.
Traditional IR treats webinars like a black box. Pay fees to an external platform, present to an ambitious audience, and look at basic attendance metrics that don't even connect to actual shareholder outcomes. Rinse and repeat. This disconnect leaves between webinar costs and investor outcomes leaves IR teams confused about ROI.
Direct-to-investor (D2I) marketing transforms this experience from a sunk cost to tangible investor engagement.
With integrated webinars on InvestorHub, public companies can host investor webinars that track attendee data, integrate seamlessly with registry data, and connect to an investor CRM that monitors post-event behaviour.
The result is a measurable, repeatable webinar experience that drives investor engagement at scale.
These are thousands of investor interactions that would typically remain invisible with traditional webinar platforms. Public companies leverage D2I marketing to transform webinar spending into measurable investor relationship building, creating another direct, measurable channel with their shareholder base.
"Hosting our own webinars for investors directly on our hub offers several key benefits. One major advantage is that attendees can engage in advance by submitting questions through the hub. After each webinar, we gain valuable insights into who attended, their current shareholdings, and any subsequent shareholder activity, such as buying or selling shares."
Travis Beinke
CEO @ Australian Rare Earths (ASX:AR3)
Key learning.
Traditional IR relies on investor webinars that are difficult to measure, expensive to execute, and time-consuming.
D2I marketing transforms investor webinars into a measurable, direct channel for investor engagement.
