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I am a bad investor - and how to get me to buy your stock.

I'm no insto. I haven't got a great track record. Here's why you still want my money.

B

Ben Williamson

29 August 2026 · 3 min read

One of my strengths is the ability to hold a very strong belief based on nothing but gut. It's a useful skill as a founder, and it helps me turn ideas into reality. It's great for momentum and for action. But it turns out it's really, really bad for investing.

As an investor in the market, I'm well down. If I were ever picked as a portfolio manager in a fund, I doubt I'd make it out of probation. My limited market portfolio is sitting on a decent loss.

Ouch.

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