D2I SHOWCASE
Consistent activity updates.
How 170+ public companies published 4,500 activity updates to build relationships with 285,000 additional investors year-round with InvestorHub.
D2I SHOWCASE
Consistent activity updates.
How 170+ public companies published 4,500 activity updates to build relationships with 285,000 additional investors year-round with InvestorHub.
Most public companies experience investor silence between major announcements.
Shareholders disappear for month, only resurfacing when news breaks, creating feast-or-famine engagement cycles. When engagement drops, companies invest significant time and resources rebuilding momentum after quiet periods, while investors lose connection to the company story.
Direct-to-investor (D2I) marketing flips this dynamic.
Instead of waiting for announcement-driven spikes, companies create consistent touchpoints that keep investors engaged year-round. InvestorHub enables this shift by providing the infrastructure, the interactive investor hub, for scalable, ongoing communication.
These are thousands of investors that would typically remain disengaged with traditional IR.
Many public companies are leveraging D2I marketing to create engagement beyond the standard announcement cycle, through a direct communication channel with their shareholder base.
"It's a great platform for moving our tech away from just being a ticker code on the ASX to a group of people that are trying to do the best thing for the company and the best thing for the shareholders. InvestorHub enables us to have that link."
Martin Stein
CFO @ Altech Batteries (ASX:ATC)
Key learning.
Traditional IR relies solely on announcements which can lead to irregular engagement and short-term traders.
D2I marketing creates constant engagement with activity updates that keep investors connected all year.
